Starting a business is not just about your passion, it is about running a business.
Carol Roth has worked with hundreds of companies, ranging from a single entrepreneur with an idea to Fortune 500 businesses, on all aspects of business and financial strategy.
She pioneered the FIRED-UP™ entrepreneurship assessment, a proprietary five-step methodology for assessing if someone has what it takes to be an entrepreneur. By assessing whether someone has the appropriate Finances, Inspiration, Responsibility profile, Experience and Dedication & Unbridled Passion for entrepreneurship, she gives those with the true fire in their bellies the confidence to pursue their dreams and tells those who have no business being entrepreneurs not to quit their day jobs.
Read what 10 business owners had to share, including me.


